Chez La Mer

Chez La Mer enters a new chapter.

A moment of creative maturity, where design meets essence, and every detail reveals the discerning eye of those who are committed to offering the best, without compromising their very foundation.

Since its conception by Virna Doria, the brand was born from the desire to capture lightness and sophistication and transform them into pieces that transcend time. Thus, the 2026 Collection is born, a milestone of renewal for Chez La Mer, introducing a more refined, contemporary, and conscious elegance.

The new pieces carry texture, contrast, and harmony, the result of work that values ​​time, feel and soul behind each detail.

More than just bags, they are extensions of style, companion on the journey, and symbols of natural elegance.

Chez La Mer 2026, the new chapter, even more special!